Cameron Wood

Jack's Pizza

 

Jack’s Pizza

Every college student finds commonality in two specific feelings.

Being broke and being hungry. Through this Jack's Pizza campaign, I've addressed this problem. Its customer group acknowledges Jack's frozen pizza as a three dollar, thousand-calorie-boost of a meal. With this reward-based campaign, Jack's supports and recognizes its largest customer group.



Radio Script (15 Seconds)

Do you want to know what it sounds like to not have student debt? “ahhhhh.” Do you want to hear it again? “Uh..” Just do it again. “Ahhhh?” Harvard students now’s your chance. Be one of seven students to feel THIS relaxed. All you have to do is buy a three dollar Jack’s frozen Pizza. Because pizza this good, could possibly be worth your entire college tuition. “Ohhhhhh... I get it now.” 

Pizza this good could possibly be worth your entire college tuition.



App Interface Design

Through this simple app interface, the user will be able to check his dashboard, see how many pizzas he’s boughten since this campaign has started and see if the access code he got from the inside of the package is that of a winner’s.

Pizza this good could possibly be worth your entire college tuition.